Every day, you use daily objects that have been designed “normally” to make your life easier (except for the medication instructions, and I can see the smiles emerging there). The mission of ergonomics is to adapt these objects to humans to make your life easier.
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With the development of new technologies, this discipline has had to adapt to the web. Thus, when designing a site, it is essential to facilitate the interaction between man and the interface as much for the owner of the site who will administer it as for the users (Internet users) who will consult it.

The success of a website is, therefore, similar to the following three main elements of web ergonomics:

The Usefulness of a Site: Knowing How to Make the Contents of a Site Interesting

The first axis making it possible to say that a website optimizes the user experience, is its usefulness. It is to say its ability to help carry out the human activity for which it was designed.

To be able to meet this first condition, it is necessarily necessary to determine the expectations and needs of future visitors in their entirety but also in terms of micro-functionalities. Indeed, it is these that will trigger decision-making.

A  useful site, therefore, makes it possible to meet a need. However, the utility is not enough on its own to say that a site is ergonomically optimized. Once your user has entered your site, it is necessary to stay there and benefits: usability.

Site usability: knowing how to make a site simple to access and above all easy to use

The ISO 9241 standard defines usability in this way:  A product is said to be usable when it can be used effectively, efficiently, and with satisfaction.

1. The Website Must Be Efficient

The user must succeed in carrying out the action for which he entered the website.

2. The Website Must Be Efficient

The Internet user must perform his actions quickly and intuitively with the fewest possible errors (or great ease in correcting them).

3. The Website Must Provide Satisfaction

A  website must be at the service of its users and not respond to a personal ego. Internet users must, therefore, be satisfied with this once their action is completed and successfully carried out.

Web usability should not be overlooked in the realization of a web project. In fact, by placing the experience of your Internet users at the heart of everything, you increase your chances that they will appreciate it, come back to it more often, and talk about it around them.

Taking into account the previous points, investing in such a website will therefore be more profitable because it will make it easier to reach your objectives (increase in sales, registrations, visits, etc.)

Graphic Design

As we say, “if we can combine the useful with the pleasant”. A beautiful site will remain all the more easily anchored in the memory if you quickly find what you are looking for. It will only be happiness.